Blog

Snap a stellar selfie along Highway 1! Whether you’re a photo-happy traveler with an eye for picking the right filter or a professional shutterbug with loads of gear, you’ll find incredible vistas worth breaking (braking?) for. In fact, Highway 1 tops the list as a nationally-recognized scenic byway—which means no shortage of fantastic photo opportunities […]

These aren’t your everyday beach hikes! Pull on those hiking boots, grab your walking stick and suspend your disbelief.

Forget waking up at dawn to save your spot or navigating through crowds on Main Street. These coastal destinations are all about empty stretches of sand, activities for everyone, and oceanview rooms that don’t break the bank.

Ready to get back in touch with what really matters? Find your center together along Highway 1 this February! Let’s face it: we could all use more relaxation and romance in our daily lives. Heart-centered wellness experiences abound along our stunning slice of California coastline, and now’s the best time to plan your escape! Come […]

California’s iconic Highway 1 has many natural and historic attractions along the Central Coast, famous for its beaches and migrating whales. But there are also numerous “secret” spots along the approximately 440-mile route.

Take a walk on the wild side! Discover Highway 1’s most surprising wildlife viewing tips this winter, the perfect time to catch awe-inspiring animals and sea life in action.

Though large animals are extremely rare globally, we’re still fortunate in North America to see many species that live on or near our continent.

Situated on the Central Californian Coast between beach towns Big Sur and Santa Barbara, Highway 1—and the charming coastal towns of San Luis Obispo County tucked along with it—isn’t just a roadway. Highway 1 Discovery Route is a destination in its own right!

Central California’s oceanside cities inspire a luscious sense of peach.

Top travel journalists from across the country have been writing about the wonders of the Highway 1 Discovery Route. Some are in awe of our gorgeous beaches. Others are fascinated by our beautiful wine country. Many are stunned by the diverse things to do here. All have an appreciation for our wide open spaces. Here […]

Cliff-climbers, ocean paddlers and eager explorers of all ages: If top secret thrills, chills and action are what you seek, look no further. We’re unveiling Highway 1’s most enticing hidden romps along the sea, sand and sky!

From Laurie Werner at Forbes Craggy cliffs bordering crashing waves with blankets of fog rolling in over one stretch of road and then suddenly disappearing around the next bend.  If you drive down California’s famous Highway 1 from San Francisco to Los Angeles,  that’s a frequent visual along with raffish beachfront towns, seafront cafes, wildlife […]

From Eric Lindberg at AAA Colorado For many travelers, the stretch of California halfway between Los Angeles and San Francisco is merely a drive-through gas stop. But just off Highway 101, rolling hills of vineyards that produce some of the state’s best wines descend toward the coast, where a string of small seaside towns feels […]

On California’s Central Coast stretch of Highway 1, a low-key exploration of wineries, restaurants and nature.

Located roughly halfway between Los Angeles and San Francisco, San Luis Obispo County unspools for more than 80 miles along California’s Central Coast.

From breathtaking ocean views coveted by nature photographers of all levels to sunny beachside photo opps ready for family smiles, you’ll soon discover why Highway 1 is known as one of the most photogenic coastal wonders in the world.

Expect elephant seals and monarch butterfly preserves, white sandy beaches and wineries, a world-famous castle, and some of the freshest food in the state.

From Hugh Garvey at Sunset Magazine Food-obsessed travelers tend to romanticize culinary epiphanies in faraway places: eating Hokkaido scallop at a Ginza sushi spot in Tokyo, fresh anchovies on a sun-dappled deck on the Amalfi coast, cuttlefish in the bustling Boqueria market in Barcelona. But with summer here and international travel still iffy, it’s the […]