Stewardship Travel for Good

Stay, Play, and Sustain: A New Way to Travel

When you give yourself over to our special stretch of Highway 1, what do you get in return? You get curious. You get connected. You get closer. And in our harried, smartphone-sized world, nothing could be more precious.

Scratch the surface here and you’ll discover ways to turn your vacation into an immersive, eyes-wide-open experience. Sure, you can hike the Fiscalini Ranch Preserve in Cambria, but why not go further with a walk to identify mushrooms with a mycologist? Yes, a day surfing and sunbathing on Cayucos State Beach fits the bill, but how about buddying up with a clean-up beach crew before you play? A visit to the Port San Luis Light Station encourages wonder, but why not kayak into a secret beach with a guide before hiking up to the lighthouse? Engaging shoulder-to-shoulder with locals, you can’t help but fall in love with this remarkable place we call home.

Ready to forge a deeper connection with coastal San Luis Obispo County, to engage in stewardship travel for good? Try one of several trails, events and experiences here to ignite and inspire your next adventure.

Stewardship Travel Logo

Look for this logo

When you see this logo, you can partake in a Travel For Good activity along the Highway 1 Discovery Route. Feel good about your travel.

Stewardship Travel for Good

Want to make a difference while on vacation? Make your travel experience more meaningful with the Stewardship Travel for Good program activities along Highway 1. Get involved, create unique memories, and make your vacation more fun. From beach cleanups, trail restoration, museums, and parks tours, your contributions make a difference. Help keep Highway 1 beautiful by participating in sustainable activities while on vacation.

• Feel good about your travel.
• Meet new people.
• Learn from local experts.
• Understand how your donations help.
• Make a difference when you travel.
• Help keep our stretch of Highway 1 beautiful for everyone.

Stewardship Travel for Good Activities

With your help, we can preserve and conserve this special stretch of Highway 1.

A menu of more than 50 attractions along the SLO CAL stretch of Highway 1 offers opportunities for visitors to become better acquainted with our wondrous natural playground. That might mean a solo excursion, family outing, or group event. It might mean that you fill a need ― and fill your heart. Fifty miles of protected coastline, a national marine sanctuary, 13 state parks, a scenic byway, and multiple wildlife preserves provide plenty of ways to start. After all, there’s no better way to connect here than to do good here.

Ways to Become a Highway 1 Steward

1. Wildlife Viewing Tips

Enjoying the essence of coastal San Luis Obispo County often revolves around our abundant wildlife. From sea otters and snowy plovers to grey whales, elephant seals and Monarch butterflies, many species make their home here, even if briefly ― just another aspect that sets our stretch of Highway 1 apart. When viewing wildlife, there’s no reason to shy away; neither should animals be threatened by human presence. We’ve provided a set of wildlife viewing tips to encourage safe engagement with the creatures we know and love here. Be sure to read through them before any viewing outing.

2. History & Heritage Trail

The SLO CAL stretch of Highway 1 is home to nine heritage sites on the Historical National Register, and many other landmarks. This trail is tailored to highlight locales 100 years old or more across 72 miles along our stretch of Highway 1. Walk where Charlie Chaplin once walked, see the coastline from a lighthouse, dine in a sea captain’s home, and stand at the iron doors of the town jailhouse. Embark on the whole trail, or pick and choose the sites you want to visit most.

Coastal Discovery Celebration

There’s no better season to fall in love with our stretch of Highway 1 than winter, when crowds are at a minimum and migrating wildlife is on full display. For seven weeks, coastal San Luis Obispo County welcomes visitors and locals to engage in activities that bring it vibrantly to life. Join in a trail restoration day at Montana de Oro State Park. Kayak out to the Point San Luis Lighthouse. Take the whole family to weekly free screenings of feature-length films about nature and marine life at the Hearst Castle State Park Visitor Center in San Simeon. Each event, seminar, walk and activity is designed to bring you closer to the coast.

Coming Soon! Coastal Discovery Trail

Our stretch of coastline along Highway 1 boasts incredible riches. Some include a sea otter preserve, whale watching view, migration destinations for elephant seals and Monarch butterflies, and national estuary, to name a few. The Coastal Discovery Trail encourages visitors to dive deep on these treasures that span the coast here.

Stewardship Travel Articles

We all want more immersive experiences in our lives, especially when we travel. The new year should ring in less calendar obsession and bring more opportunities to lose ourselves in our surroundings. The Coastal Discovery Celebration offers just such an opportunity to unwind, expand and contribute to making our surroundings (and ourselves) more meaningful. From […] More Details
In a Pacific state of mind? Whether you choose to spend the bulk of your vacation under the water, on top of the water, or hiking, camping and exploring near the water—SLO CAL has your next coastal adventure on tap. Look no further than the seaside communities nestled along scenic Highway 1, where endless blue waves and sunny […] More Details
Long considered a necessary interlude on the way to somewhere else, this once-sleepy stretch has become a destination in its own right. Travelers are finally catching on to what locals have known long all along: the Central Coast of California offers quiet beauty, agricultural bounty, and some of the best wines in the state. Coastal […] More Details
HIGHWAY 1’S TIME-HONORED DESTINATIONS AWAIT YEAR-ROUND Cruise back in time as you traverse Highway 1 along the scenic SLO CAL coast. From illuminating lighthouse tours to Hearst’s famous castle overlooking the Pacific, the region’s rich history is revealed with every ebb and flow of the tide. Sure, the whaling ships and Dune-dwelling poets may be long […] More Details